This is my newest Etsy Treasury.  One way I use it is I always pin it to a board in my Pinterest.   As I mentioned last week its a great way to find some super cool stuff.  

Here's another added benefit.  Let's say you have a friend and their birthday is coming up.  You have another resource for knowing what they like and dislike, and often its a deeper peak than what you have previously been able to learn in your past times with them.  Or if you have a gift Idea but you're not quite sure.  Use it to inspire a treasury, then Pin it.  You might can open an informal dialogue about it and might find something he or she likes better.  So its a win win!  Your sharing the love,  shopping for gifts, and driving traffic to your Etsy Store.